2.  Marketing and Promotion:

 

BS4M has formulated a modest but successful approach to market its products. The principal marketing objective for pre-recorded music, video and programming products centers around the design and implementation of a strategy that will cost-effectively deliver that product to the intended target market.

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This will be achieved through a marketing plan consisting of the following tools: publicity, community outreach, advertising, art direction, radio promotion, independent promoters, broadcast music videos, touring, retailer co-op advertising, motion picture tie-ins, alternate distribution outlets, Internet, dance club promotions, mailings & telephone follow-ups

• Create exposure your band is striving to achieve through evidenced based methods.

• Generate large impact through creative saturation process

• Increase bandwidth

• Improve meaningful interactions with targeted audience through inclusivity

• Target marketing to populations that are specific and direct through engagement strategies.

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